Demands of designing a Snapchat geofilterīefore you start off with the design of a filter, there are a number of things you need to take into consideration. Payment is handled afterwards and using the ‘Submit’ button you send your filter into the Snapchat universe, waiting to be approved. You can easily check out everything before you confirm your order. The final step takes you to a summary of the Snapchat Geofilter you just made for your festival or business. By using ‘draw fence’ you can decide your own area. The size needs to be at least 1.800m2 and a maximum of 450.000m2. The fourth step is the location of your Snapchat Geofilter. It’s possible to use it only a part of a day, a full day up until an entire year, which makes for an interesting discount. Snapchat offers a number of examples and templates, but it’s also possible to add your own design.Īt ‘Dates’ you choose the desired date for your filter. It’s the part users will see and what has to convince them to use it themselves. The design is an important part of your geofilter. That’s why we often get the question “how do I create a Snapchat geofilter?” In this article we try to shed some light on that subject, by explaining it step by step.įirst you choose your desired product, in this case the ‘Snapchat Filter’. While there’s still a relatively small amount of businesses that use these filters, the popularity keeps growing. A business filter is great for branding and brand awareness. More often you see businesses using these filters in your timeline. When using Snapchat yourself you’ve probably already seen one of them. Filters are one of Snapchat’s most popular features. Snapchat filter creation for businessesīesides the usual ads you can also work with filters within Snapchat. Deleting the content started because of privacy reasons. If they don’t look, they might be too late and miss out. This applies a certain social pressure on people. These photos and videos will always disappear after 24 hours, so they cannot be traced back afterwards. The platform’s power lies in the fact that users can create photos or videos and use them on their own public timeline. Snapchat is a social media platform, mostly popular amongst young people between the ages of 13 and 25, which can only be used on your mobile phone. This way of branding ensures a stronger connection between visitors/clients and your festival/business. ![]() Besides that people love to show where they are at the moment and by using a filter you do not only make this message more creative, but also nicer and more fun to look at.
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